10 Image Management Strategies for Video Calls

April 2, 2020

In the current situation, video calls have become an integral part of business continuity. These could be interactions between your existing colleagues and customers or with people you are connecting for the first time. Let us look at 10 strategies to create the right impression over video calls. A. Before the call – Preparation Camera […]

Professional Dressing – in the Modern Business World

March 9, 2020

Clothing creates a powerful visual impression.  Whether it is Prime Minister Modi using the jacket as an extension of his personal brand or Bollywood actress Rekha, donning her iconic silk sarees or Steve Jobs and his signature look. Since many organisations are relaxing their dress code policies, there is a lot more than needs to […]

Decoding the Image Series – Steve Jobs

March 14, 2018

In some of my workshops, I ask participants to share their most admired leader. One name to always make it to the list is Steve Jobs. Jobs is known for his innovation, resilience, and of course leadership abilities. One striking element was his choice of attire. Unlike other corporate executives who wore business suits and […]

ABCD Model of Personal Branding

January 7, 2018

Personal Branding can be best explained through the ABCD Model A Appearance The way you dress and groom B Behaviour (Professional conduct, etiquette and social protocol) The way you conduct yourself should be in sync with your personal brand strategy. They way you behave with others, is how others will behave with you. C Communication […]

Identifying your Personal Brand

January 1, 2018

In the previous blog we spoke about the importance of Personal Branding for individuals in this highly competitive and global world. Let us now look at how we can create our own Personal Brands. IDENTIFYING YOUR BRAND: 1. Authenticity – Create a brand that stands for the real you. Your true personality, values and strengths. […]

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